Doritos

Doritos - the tortilla idea from Disneyland

The Doritos Tortilla Chips are an example of how you can develop completely new products with sustainable thinking! In the early 1960s, Fito Lay ran a Mexican snack restaurant in Disneyland California. To avoid wasting dry tortillas, the idea of ​​frying came up. The chips, served with spices and sauces, quickly became a real hit in the restaurant!