Chocolate, caramel, crispy cereals - well roared Lion

Love at first bite: Lion is different, with a particularly high concentration of crispy rice and a caramel flavor, and is light and airy in the mouth (and we're not referring to the calories). The mix was invented by the British confectionery manufacturer Rowntree's, which initially launched the bar in the seventies with moderate success as "tam". Shortly before its takeover by Nestlé, however, the chocolate slice made a lion-like comeback as Lion.